Biology of Business

Concept · Decision-Making Mental Models

Map vs Territory

Origin: Alfred Korzybski

By Alex Denne

Biological Parallel

Cognitive maps in rats, navigation in honeybees, echolocation in bats, and polarized vision in cuttlefish all demonstrate the same principle: organisms build compressed internal representations of their environment that enable action but guarantee blind spots. The map's utility depends on the same compression that creates its vulnerability.