Concept · Cognitive Bias: Memory biases and distortions
Lag effect
Origin: Melton, 1970
Biological Parallel
Immune system memory strengthens most when re-exposure occurs after partial forgetting—too soon provides no new challenge, too late requires rebuilding from scratch. The lag effect identifies optimal spacing for memory reconsolidation: just enough decay to make retrieval effortful but not impossible. This mirrors vaccine booster timing: maximal adaptive response at the forgetting threshold.