Target

American retail corporation operating discount department stores. Exemplifies the suburban fox territorial strategy in contrast to Walmart's rural approach. Target maintained smaller, intensively defended 8-mile radius territories with 900 stores (2000) versus Walmart's larger 15-mile territories.

In overlap zones, Target's defensive costs were significantly lower - 2.7 million boundary-miles versus Walmart's 13.3 million boundary-miles requiring active defense. Target's 'cheap chic' brand positioning and faster inventory turnover created natural defensive barriers in suburban markets.