Mechanism
Resource Zombies
TL;DR
Red flags include projects 'almost ready to launch' for 2+ years, 6+ strategy pivots without gaining traction, and leadership unable to articulate clear success metrics.
N/A - This is a business concept derived from biological principles.
Business Application of Resource Zombies
Zombie initiatives consume resources without delivering value - they're not technically dead (still have budget, staff, executive sponsors) but aren't alive either (no customer traction, no revenue growth, no strategic progress). Red flags include projects 'almost ready to launch' for 2+ years, 6+ strategy pivots without gaining traction, and leadership unable to articulate clear success metrics.