Newark
Port Newark handles $200B annually as Prudential's $1B bet triggers regeneration from 273k population nadir to 311k.
Newark exists because Puritans fleeing Puritan Connecticut sought even purer religious freedom—the last Puritan settlement in America, founded 1666 on the Passaic River's tidal reach. This origin encoded a paradox: a community founded on exclusion that would become America's most diverse gateway.
The Passaic's navigable waters created Newark's first niche: leather tanning from the 1700s, exploiting oak bark tannins and river access. By 1870, Newark was 'Patent Leather Capital of the World,' its toxin-tolerant economy foreshadowing industrial resilience. The 1915 opening of Port Newark triggered a phase transition—suddenly Newark controlled the busiest cargo gateway on the Eastern Seaboard.
Peak metabolism came in 1930: 442,337 residents, breweries, jewelry manufacturing, insurance headquarters. But the organism contained its own antibodies. 1967's six-day rebellion, triggered by decades of redlining and police violence, accelerated white flight and corporate exodus. Population crashed to 273,546 by 2000—a 38% decline that left Newark resembling a hollowed exoskeleton.
The regeneration began when Prudential Financial, Newark's keystone species since 1875, committed $1 billion over a decade to downtown revival. This wasn't charity—it was ecosystem engineering, creating conditions for other organisms to return. McKinsey opened a 700-person office. Audible made Newark its global headquarters. Port Newark now handles $200 billion annually in cargo.
By 2025, construction cranes mark transformation: Lionsgate Studios building a $100 million production facility, apartments rising on formerly abandoned blocks, population recovered to 311,549. The 2026 FIFA World Cup will showcase MetLife Stadium just across the Passaic—Newark's century-long nadir potentially ending with global visibility. A Puritan settlement that lost everything is pioneering post-industrial regeneration.