Limerick
Vikings settled King's Island (812 AD) to raid up Ireland's longest river. Got charter before London (1197); now Ireland's 3rd city with €1B 'Limerick 2030' reinvention plan.
Limerick controls where the Shannon meets the sea—and whoever controls that controls Ireland's longest river. Vikings figured this out around 812 AD when they established a settlement on King's Island, the defensible patch of land in the river's estuary. For 150 years, they used the Shannon as a highway for raids inland, until Brian Ború's forces took the city in the late 10th century. The geography that made Limerick valuable to raiders made it valuable to rulers: the city received its charter in 1197, a decade before London got one.
The Shannon remained central as modes of transport evolved. Hydroelectric power came from the river. Shannon Airport—nearby and with the Atlantic runway length that intercontinental jets required—became Ireland's gateway to America. The airport's duty-free zone, established in 1959, pioneered a model that would later define Irish economic development. Limerick benefited from this proximity, developing manufacturing and electronics clusters that survived globalization better than many European industrial cities.
Today, Limerick operates as Ireland's third-largest city, investing over €1 billion in the 'Limerick 2030 Vision'—a twenty-year plan to remake its city centre. The University of Limerick, founded in 1972 on a 133-hectare campus along the Shannon, anchors the knowledge economy. The city remains the hub of Shannon salmon fisheries, though tech and services have long outpaced fishing.
By 2026, Limerick bets on becoming an overflow destination as Dublin prices out companies and workers. The Vikings who settled King's Island couldn't have imagined the Shannon carrying fiber-optic cables, but they would recognize the strategy: control the river, control the traffic.