Niche Landscape Sprint
A structured three-week process for systematically mapping potential niches before attempting organizational radiation.
A structured three-week process for systematically mapping potential niches before attempting organizational radiation. Week 1 identifies potential niches through customer segmentation and competitive analysis. Week 2 assesses radiation feasibility through modularity audit and isolation assessment. Week 3 prioritizes opportunities and secures leadership commitment.
When to Use Niche Landscape Sprint
Use before committing resources to diversification. Provides systematic approach to identify which niches to colonize and whether organization is ready.
How to Apply
Week 1: Identify Potential Niches
Day 1-2: Customer segmentation (10-20 niches). Day 3-4: Competitive gap analysis. Day 5: Capability mapping for top niches.
Outputs
- Potential niche list
- Competitive landscape
- Capability distance scorecard
Week 2: Assess Radiation Feasibility
Day 6-7: Modular architecture audit. Day 8-9: Isolation feasibility assessment. Day 10: Quantify opportunity size.
Outputs
- Modularity readiness score
- Isolation feasibility by niche
- TAM estimates
Week 3: Prioritize and Commit
Day 11-12: Apply decision matrix. Day 13-14: Build business cases. Day 15: Leadership review.
Outputs
- Prioritized 2-3 niches
- One-page business cases
- Resource commitment