Evolution
Sexual Selection
A form of natural selection where traits are favored because they increase mating success rather than survival. Drives the evolution of elaborate ornaments, displays, and competitive behaviors.
Biological Context
Peacock tails, deer antlers, and bird songs evolved through sexual selection. Two mechanisms: intrasexual selection (competition between same sex) and intersexual selection (mate choice by opposite sex). Sexual selection can produce traits that reduce survival but increase reproduction.
Business Application
Business sexual selection: companies compete for partners, talent, and investors through displays of capability, vision, and potential. Flashy signals (office design, marketing) may attract attention even if not directly productive.