Concept · Consulting & Mba Frameworks

Time-Based Competition

Origin: BCG / George Stalk

Biological Parallel

Peregrine falcons hunt by velocity: they dive at 240 mph, prioritizing speed over stealth because prey reaction time creates a narrow strike window. Faster execution beats better planning when windows close quickly. Cheetahs face the same constraint—their hunts last under 60 seconds because sprint metabolism depletes oxygen rapidly. Time-based competition reflects thermodynamic reality: in systems with short decision windows, cycle time dominates strategy quality.