Concept · Cognitive Bias: Social and group biases
Normative social influence
Origin: Deutsch & Gerard, 1955
Biological Parallel
Subordinate wolves in a pack suppress reproductive behavior not because they can't breed, but because attempting to mate invites violent punishment from dominants. These wolves possess functional reproductive systems but inhibit them to maintain group membership and survival access to resources. Normative influence evolved as submission signaling—organisms comply with group norms to avoid ostracism, which in ancestral environments meant death.