Concept · Consulting & Mba Frameworks

GE-McKinsey Matrix

Origin: McKinsey

Biological Parallel

Prairie dog colonies assess burrow investment across two dimensions: attractiveness (soil quality, drainage, proximity to food) and competitive strength (colony size, defensive capability). High-high burrows get maximum tunneling investment; low-low burrows are abandoned; mixed scenarios require judgment on whether to invest, harvest, or divest. Multi-dimensional resource allocation isn't a consulting invention—it's how territorial species have managed real estate for millions of years.