Concept · Silicon Valley / Startup Dogma

Disciplined Entrepreneurship (24 Steps)

Origin: Bill Aulet (2013)

Biological Parallel

Metamorphosis has exactly four stages—egg, larva, pupa, adult—not because insects love process, but because each stage solves an incompatible physics problem: larvae optimize for eating, pupae for transformation, adults for flight. You can't reorder them; the biology is sequential. Most multi-step frameworks are arbitrary checklists. The test: does violating the sequence cause death, or just violate process? If skipping a step isn't fatal, it's not a biological constraint—it's someone's opinion.