Biology of Business

Wolverine World Wide

Footwear

By Alex Denne

Wolverine World Wide is a global marketer and licensor of leading footwear and lifestyle brands. The company's portfolio includes Merrell, Sperry, Hush Puppies, Saucony, Wolverine, Keds, Stride Rite, and Chaco. Wolverine designs, manufactures, and distributes quality footwear for consumers in over 200 countries.