Alex Denne
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Company

Toys "R" Us

TL;DR

Toy retailer crushed by online retail and debt, filed bankruptcy in 2018.

Retail / Toys

Toy retailer crushed by online retail and debt, filed bankruptcy in 2018. Example of competitive displacement combined with leverage trap.

Related Mechanisms for Toys "R" Us

competitive-displacement Extinction Vortex

Tags

extinctione-commerce-disruptionleverage-trap

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Alex Denne

Alex Denne

Growth advisor for AI & B2B SaaS. 17x activation improvement. Built distribution engines at Genie AI (GV + Khosla backed).

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🏢 Companies 366 ⚙️ Mechanisms 508 🦠 Organisms 386 📐 Frameworks 232 📚 Citations 569

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Exploring the intersection of biology and business strategy.

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The Biology of Business by Alex Denne

Version 0.2 · Last updated 12th December 2025

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