Biology of Business

Midway Airlines (2003)

Aviation · Founded 2001 · Defunct 2003

By Alex Denne

Midway Airlines' 2003 closure was the second death for an airline name that had failed in 1991. The 2001 revival attempted to serve Chicago's Midway Airport as a low-cost alternative to O'Hare. September 11 demand collapse and Southwest's Midway expansion proved fatal. Midway demonstrated that airline brand revivals rarely succeed - the conditions that killed the original brand often persist.

Key Leaders at Midway Airlines (2003)

Robert Ferguson

CEO

Key Facts

2001
Founded