Citation

Mate selection - a selection for a handicap

Amotz Zahavi

Journal of Theoretical Biology (1975)

TL;DR

Costly signals are honest signals

The foundational paper introducing the handicap principle - the idea that signals remain honest when they are costly to produce in ways that only high-quality signalers can afford. This revolutionized understanding of animal communication and has direct applications to organizational signaling and credibility.

Key Findings from Zahavi (1975)

  • Costly signals are honest signals
  • The expense of the signal is the proof of quality
  • Low-quality individuals cannot afford to fake high-quality signals
  • Signals are reliable because they're costly to produce
  • A signal that anyone can fake carries no information
  • Only genuinely fit individuals can afford handicapping displays
  • The costliness itself makes the signal honest

Used in 2 chapters

See how this research informs the book's frameworks:

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