Citation

The Airbnb Story: How Three Ordinary Guys Disrupted an Industry, Made Billions... and Created Plenty of Controversy

Leigh Gallagher

Houghton Mifflin Harcourt (2017)

TL;DR

Airbnb had $5,000 remaining when founders decided to bet on photography

Gallagher's book provides the detailed narrative of Airbnb's early survival decisions, including the pivotal $5,000 photography bet. This primary source documents how the founders faced a classic risk-sensitive foraging dilemma: safe strategy (extend runway) guaranteed slow death, while risky strategy (spend everything on photos) offered survival probability.

The account demonstrates that risk-sensitive foraging principles emerge naturally in entrepreneurial decision-making, even without explicit biological frameworks.

Key Findings from Gallagher (2017)

  • Airbnb had $5,000 remaining when founders decided to bet on photography
  • The decision directly contradicted conventional cash-preservation wisdom
  • Bookings doubled within two weeks of professional photos launching
  • The bet enabled the seed round that saved the company

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