Citation
G is for Google
TL;DR
Created Alphabet as holding company
Official announcement of Google's restructuring into Alphabet, creating the holding company structure with separated Google core and Other Bets. Demonstrates continuous controlled calving as an ongoing organizational strategy.
Key Findings from Inc. (2015)
- Created Alphabet as holding company
- Separated Google (95%+ revenue) from Other Bets
- Each Other Bet operates with independent CEO and P&L
- Structure enables transparency, accountability, and optionality